Pluspunten
The idea behind the product is cool, and the machines themselves are innovative. A handful of coworkers actually care about customers and do their best in spite of the dysfunction.
Minpunten
If you’re considering working here, run the other way. This company is a disaster from the top down. Leadership is insecure and retaliatory, HR shields executives instead of employees, and every department is drowning in disorganization. Nothing is stable, nothing is transparent, and nothing here sets you up for long-term success. Retaliation is baked into the culture. When you try to improve things or point out obvious issues, you don’t get support — you get punished. Leadership takes feedback personally, and instead of fixing problems, they retaliate against employees who bring them up. The message is clear: keep quiet, stay in line, or get targeted. That’s how you end up with a culture where no one speaks up, problems multiply, and nothing improves. HR is a shield for executives, not employees. In any healthy company, HR is supposed to ensure fairness and accountability. Here, HR’s only role is protecting leadership from criticism. When decisions are unfair, inconsistent, or flat-out retaliatory, HR either ignores employee concerns or goes silent. You’ll never get documentation, never get clarity, and never get transparency. Their silence is their answer — and it tells you everything you need to know. The CEO changes direction every 2–3 days. There is no long-term plan, only knee-jerk reactions. One week, there’s a “new strategy.” Two days later, it’s reversed. Teams waste weeks building projects that are scrapped overnight because of sudden mood swings. Employees constantly redo work instead of moving forward. Morale gets crushed under the constant whiplash. You cannot succeed when the person at the top has no ability to stick with a plan. Sales is built on smoke and mirrors. Reported sales numbers and “launches” are inflated to make the company look more successful than it actually is. The sales team is led by people with little or no real sales experience, and it shows. Commission is a joke: even if you hit your targets, you’ll maybe see $2,000 per quarter. The comp plan is designed to sound good on paper, but in reality, it’s smoke and mirrors meant to keep you grinding while leadership pats itself on the back. The “leads” you’re given are a complete waste of time. They aren’t vetted, they’ve often been contacted by three or four other team members already, and you’re still expected to chase them like they’re gold. Worse, the company spends thousands sending sales reps across the country to “visit” these cold leads blindly, without research or strategy. Then, when you book your travel the way they told you to — often at the last minute because that’s when they finally decide — you’re punished for spending “too much.” It’s hypocrisy at its finest: they encourage waste, then blame employees for it. Bait-and-switch with roles is constant. Employees are shuffled from technical or account management positions into sales without warning or training, only to be moved back later with the excuse: “Oh, we realized you didn’t want that, sorry.” This isn’t career development, it’s career whiplash. Leadership’s inability to plan means employees are treated like chess pieces instead of professionals. Zero communication between teams, especially on launches. Marketing, operations, and sales are never on the same page. Critical items like flavor BiBs are constantly forgotten for launches, which leads to embarrassing delays in front of customers. Instead of alignment, every launch feels like a last-minute scramble. Customers see the chaos firsthand, and employees are left to clean up the mess. Every department is disorganized. Marketing regularly sends out the wrong materials, forcing the company to waste money reprinting and reshipping. Operations is just as bad — always reactive, never proactive. Instead of fixing root causes, they patch things together and hope no one notices. The same problems repeat again and again because no one takes ownership. Customers are blindsided constantly. Communication is non-existent. A prime example: hundreds of customers were switched to a new payment system without being told. They only found out when they received letters saying their orders would be cut off unless they paid thousands of dollars immediately. This kind of behavior doesn’t just damage relationships — it’s unethical. Customers deserve better, and so do employees. Management and the C-suite show zero respect. Employees are treated as disposable, customers as afterthoughts. Feedback is dismissed, accountability doesn’t exist, and leadership talks down to people instead of leading. The culture is top-down dysfunction, and it seeps into every interaction. If you’re looking for a place where management values its people, look elsewhere. Turnover is nonstop. Talented employees leave quickly once they realize the truth. The constant retaliation, chaos, and lack of respect drive good people out. The ones who remain are either stuck, burned out, or have given up. The revolving door says it all.