Pluspunten
Knowledgeable and talented individuals who carry the company. Cowan also shows ongoing support to the community, notably with their recent $4 million donation to Conestoga College.
Minpunten
Company is collapsing because they're no longer able to retain their best talent because of appalling management and politics. They apply for awards such as "Most Admired Corporate Culture" but in reality the work environment is growing increasingly toxic, which is reflected directly upon their high turnover rates in the past 12 months. They strive for the perception of a progressive and innovative company, however internally they're struggling to adapt to change. They're losing their most important accounts and continue to be behind on revenue and growth objectives, and this has dampened the overall company morale. It's ironic that they work with companies to develop benefits plans that "attract and retain talent", yet the reality is Cowan offers their own employees a mediocre, and expensive benefits package.