A Gap Between Values and Reality - werkgeversreview Marketing bij Polaroid

I work in an environment where leadership consistently avoids accountability. When projects fail, responsibility does not sit with the people who made the decisions. Instead, blame travels downward. There is no coherent long-term vision. Direction shifts frequently, often reacting to trends rather than shaping them. Strategy feels improvised, plucked from thin air and quickly abandoned. Significant time and money is committed to ideas that are not properly thought through, then quietly discarded. The culture leans heavily on existing communities and audiences while simultaneously holding them in contempt. What is publicly celebrated often privately dismissed. HR does not function as an independent safeguard. It operates primarily to protect leadership, even when leadership is visibly failing. Structural problems are reframed as individual shortcomings, and escalation rarely leads to change. There is a clear gap between representation and reality. Diversity is prominent in marketing, messaging, and outward-facing materials, but it thinned dramatically at senior levels where decisions are actually made. The values being projected externally are not reflected internally. Senior figures are insulated from consequences. Junior and mid-level staff are expendable. When pressure arrives, it is absorbed at the lowest level. Large amounts of money are spent, wasted, written off, without meaningful accountability.