Fun company turned into an unstable, constantly changing, horrible blame cultured mess.
Senior management with no experience in sales interfered and changed things which resulted in the situation going from bad to worse. The new senior management are shark-like, coming from big companies who don’t understand start-up land very well.
Massive churn in sales in just one year. CRO, VP sales, Head of channel and 6 sales people were all axed out, from a team of roughly 9-10..... Whilst the US side literally lost almost everyone in sales from top to down loosing a truely inspirational head.
Initially marketing, channel and SDR function was set up to compete against salespeople with no financial incentive to work together - This was eventually changed but it was too late for many sales people by then as pipelines crashed.
Toxic management - Entire sales team had indusrty based territories removed, becoming free for all, then territories were reassigned, then people moved around, sales roles were then changed, then territories changed again then salespeople beaten for not performing and many pushed out. All of this in just weeks.
The of sales pretends to be your friend to give you a false sense of security then uses it against you to push you out and onto a pip.
Due to massive churn, new sales people have little or no support with most having virtually no training on new solutions.
As they burned through the investment the leadership became more desperate, stubborn and aggressive with salespeople being the scapegoat.