Positives and potential balanced out by frustrations and mediocrity. - werkgeversreview Brand Marketing bij trivago

3,0
24 aug 2023
Aanbevelen
Goedkeuring directeur
Zakelijk vooruitzicht

Pluspunten

Amazing work/life balance. Pay can be very good depending on unit/position. Great social events. Coworkers are friendly, open, interesting people. International workforce with many cultures. Loyal people are often rewarded. Company trip is always fun. Flexible working hours. Nice offices in Düsseldorf. Generally a good atmosphere and great people to work with.

Minpunten

Long-term strategy is an oxymoron here. Don't expect the company to stay committed to a vision for more than a year. No understanding of how to build/maintain a brand. There's a reason all competitors have passed by even though trivago should have great brand recognition. Marketing strategies still based on what worked in 2016. For all the constant strategic changes, the company is surprisingly slow to adapt to newness. The website and product feel stale and the marketing does as well. It doesn't look like a company/brand that's ready to compete in 2023. "That would be a lot of work" is a valid reason not to pursue a project/initiative. Data is used as a replacement for decision-making instead of a factor to be considered. The product does not innovate and lead the consumer on a unique experience. It just replicates pieces of experiences of other websites.

avatar
Reactie van trivago
2y
Hello. Thanks for your detailed feedback. It’s great to see the benefits you’ve highlighted as they’re important ways for us to keep talents like you motivated and productive. Agreed, we’ve had to adjust our business strategy for the sake of staying afloat in a volatile industry. This has helped us to ensure that we remain relevant to our users. We're very open to valuable feedback on how we can innovate our product to make it better every single day and hope you’ll take this opportunity to use any of our internal feedback tools like OfficeVibe, or directly approach any of our leadership team members with your ideas. Once again, thanks for your constructive feedback and we look forward to working together with you to elevate trivago!

Ontdek andere reviews over trivago

5,0
10 feb 2025
Aanbevelen
Goedkeuring directeur
Zakelijk vooruitzicht

Pluspunten

- Visibility - Team Work - Work life balance

Minpunten

None that I can think of

avatar
Reactie van trivago
1y
Thank you for your feedback! We’re thrilled to hear that you had a positive experience at trivago. It’s great to know that you appreciated the visibility of your work, collaboration with colleagues, and ample opportunities to maintain work-life balance. We strive to create an environment where our employees can thrive, and it’s gratifying to hear that these aspects made a difference for you. Thank you for being part of our team and for recommending trivago as a place to work. We wish you all the best in your future endeavors!
3,0
2 jun 2014
Anonieme werknemer
Aanbevelen
Goedkeuring directeur
Zakelijk vooruitzicht

Pluspunten

- free beer, cereals, milk, coffee and other small stuff - team events where you see your managers get drunk - one trip once a year where the whole company gets drunk - average age 25

Minpunten

- all the above benefits mean less salary for people while trivago pays less taxes - very inexperience middle managers that treat people like monkey - no way to move up because of older employees and flat hierarchy

92
Bekijk reviews op: Nuttig|Beoordeling|Datum|Alle