Learning from customers and studying consumer trends, data.ai is committed to updating our App IQ taxonomy to keep you ahead of the class.
data.ai’s latest analysis finds Gen Z users in the US Engage 19% More Than Millennials and OverIndex for Instagram,TikTok & Snapchat.
data.ai partnered with Branch and M&C Saatchi to analyze 5 major categories shaping the Australian app market to help marketers plan their digital media strategy for success.
data.ai’s mobile data reveals pet adoption at an all-time high since the beginning of the COVID-19 pandemic.
Lion Studios' Army Commander may be a hypercasual game, but it has much in common with militaristic 'core' titles. Is this the key to its extraordinary success?
New data.ai research reveals the total dominance of the mobile lifestyle in Indonesia and Singapore – and reports that users in 13 regions now commit more than 4 hours a day to apps
Get on 2022's Summer Wellness trend with App IQ’s enhanced Health & Fitness taxonomy and new subgenres.
data.ai’s new report reveals speedy delivery is among the most dynamic sector in the Food & Drink app space, with sessions up 214% to 1.8 billion in Q1 2022.
New data from data.ai confirms Mexico is a rapidly growing market on mobile across many key verticals – up +77% consumer spend in entertainment apps and +74% downloads in finance apps YoY.
data.ai’s report, Powered by App IQ, illustrates how businesses can meet new mobile-first customer expectations for accessing groceries, drinks and meals.