Pluspunten
Kantar is a great place to learn about the digital advertising space, get exposure to large/exciting clients, get autonomy early on, and learn incredibly valuable research and client management skills. Kantar sits on a ton of historical research and has a vast amount of research resources for employees to access. It's a large team, so as people inevitably move on in their career, your professional network grows exponentially. You will learn how to speak about research, present to clients, and handle tough client conversations at an early time in your career. You'll be constantly challenged and have opportunities to learn something new.
Minpunten
There is a huge exodus of talent right now that will make the next while at the company difficult as current employees are forced to cover work when the company can't hire fast enough. Having teams well staffed was an issue even before the pandemic, so it is now at a breaking point. The company does not offer competitive compensation, even for talent who have been with the company for a while. Kantar used to offer a really awesome one-week new hire bootcamp in New York, but now a training program doesn't exist and team members have to train new hires on top of their already busy schedules. Work-life balance is pretty skewed for a decent part of the year (12+ hour days), though other times you can take off early. Middle managers will carry the bulk of the workload (though this can build your resume). While the company does "promote a culture of continuous learning" this isn't always a good thing when you don't have time in your day to learn something new, or learning something new means even more work for you. There's been high turnover in the C-Suite over the last few years that really doesn't look/feel good internally or externally.