Approach to messaging and positioning - werkgeversreview Marketing Director bij SAP

Management are invested in early talent success

Lots of bureaucracy as it's a German company

I really liked my role at SAP. After being a cloud Customer Success Manager supporting strategic clients for several years, I moved into a group doing digital customer outreach including producing newsletters, release enablement, webcasts, documentation, event registrations, etc. Salary and bonuses were good, no complaints there.

No real cons for the job that I was in, except that our group was eliminated by the corporate restructuring and reduction in workforce in North America in 2025. I would have loved to stay but unfortunately we probably showed up on a restructuring spreadsheet somewhere and it was determined that our services were no longer needed. We off-boarded most of our work to other existing employees (who already had full time jobs), which felt unfair to them, but that is how it shook out.